Micro Page vs. Linktree: What Let You Win In Social Media?

Micro Page vs. Linktree: What Let You Win In Social Media?

Karol Andruszków
Reading time: 7 minutes
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You gradually build your online presence. You create profiles on Instagram, Facebook, LinkedIn, and so on. Additionally, you have your own website where you want to direct the most traffic. How do you make it easier for potential recipients to find you? The Micro Page by BOWWE is just for you! This is the perfect free Linktree alternative to ensure people can find and connect with you anywhere on the web!  

Micro Page - A revolutionary take on social media promotion

Micro Page Builder from BOWWE allows you to create a microsite that links to your social media profiles and other online presences. It's a great way to consolidate all your online information in one place, making it easy for people to find and connect with you online. You can use BOWWE to create your business website or manage your online presence.


Creating a Micro Page is free, and the process is simple. You can create a Micro Page by choosing professional and easy-to-edit Micro Page templates or by building from scratch. After this, you can add links to your Facebook, Twitter, Instagram, LinkedIn, and other accounts, as well as your website, blog, and email address. You also add other things like a gallery, contact form, blog post, and more to your Micro Page!


You can use BOWWE to create your business website or manage your online presence. Because BOWWE is a Creator - it does not set any creative restrictions, so any of your projects can take whatever form you dream of!

Linktree - Classic link aggregator for all your links

Linktree allows you to create a basic linking page. It consists mainly of buttons to which you can connect links that will lead users, for example, to your social media. 


Linktree is a configurator - which means that it doesn’t allow you to build a project from scratch or use your own code, for example. In this tool, you can use what is provided to you - it will be link aggregator templates, which you can only modify according to predetermined categories.

BOWWE vs. Linktree - Full comparison 

1. Easy to use: Where will you get started faster? 

Template of Micro Page and creator for building Micro Page

BOWWE: Start how you want 

To create a Micro Page, log in to your BOWWE account, create a new project, and choose "Micro Page" from the list of page types. Then you can have 2 ways of making your Micro Page - you can start from scratch or choose a ready-to-use Micro Page template from BOWWE. Both solutions are easy to manage. Of course, the use of templates will be easier and much faster. Remember also that every template you can freely edit and fit your branding (especially when you will define UI Kit for your project). 


BOWWE is a very advanced and multi-functional Builder. Still, it was created to allow people without IT knowledge to freely create online projects such as Micro Page, but also Landing Page, CV, and more! So it is a very intuitive tool that doesn’t have a challenging learning curve.

Linktree: Step-by-step creation 

In the case of Linktree, once your account is set up, you can start adding links to your social media accounts. To add a link, click the "add link" button and enter the URL for the account you want to add. You can also add a title for the account and a description. You can add as many links as you like. 


Linktree is a simple tool. It doesn't have complicated editing, as well as a lot of detailed functionality. Therefore, using this tool doesn't require much introduction.

2. Ways of creating: Which provides a better solution? 

Graphic of Micro Page with widgets and elements of BOWWE Builder

BOWWE: Creation tailored to the level of expertise

As you already know, in BOWWE, you can create your Micro Page in several ways: 


1) Micro Page templates - BOWWE has many free and professional Micro Page templates that you can freely use and modify. 


2) 570+ widgets, sections, blocks - however, if you want to, for example, create from scratch or significantly modify the template of your choice; you can do it with ready-made Micro Page elements. Thus, you can quickly create your unique Micro Page using drag & drop Builder. 


3) Custom code - BOWWE allows you to overcome all limits with the ability to add custom code to your site. This way, your Micro Page can have whatever you desire! 


Most importantly, BOWWE is a Builder - which means that it allows endless possibilities for creation. Not only can you create a Micro Page in this Creator, but also a Website, Portfolio, or CV.

Ready to create an attractive Micropage?
Create one beautiful place for all your links and easily direct users to the destinations where you need them the most.


Linktree: A defined path of creation

You have to remember that Linktree is a configurator - an easy and intuitive tool, but a very limited one. You can navigate in it only within the boundaries set by it. Linktree provides just two options for creating a project.


The first option is to select a specific Theme and then complete it with your own content, like a bio or social media links. 


The second option is to select “Custom” in the "Themes" category. Then you create your own Theme by going through the different types like Background, Buttons, or Fonts. However, you must remember that you only have access to some of their content in the free plan.

3. Customization: Where can you really get what you want?

Remplate of Micro Page with gallery,  buttons and UI Kit

BOWWE: Freedom to customize the project

You can think of Micro Page as your mini website. Does that mean it can host the same things as a regular website? Yes, BOWWE doesn’t put any limits on you. Your microsite can consist of just links to your social media, but it doesn't have to. It's always a good idea to add something extra to it, something that will actually draw the attention of your audience and encourage them to, for example, read your entire offer. 


Your Micro Page can be freely personalized and completely customized to your needs. You can freely change the background, shapes, and colors of buttons, and fonts of individual text blocks or add various multimedia materials like photos or documents. 


Micro Page created in BOWWE Builder can take any form you desire. You can stay with the classic - a simple link aggregator, or you can expand it more by adding unique applications created by BOWWE such as Blog, Portfolio, Reviews, and so on, making it an attractive and engaging Micro Page.

Linktree: Basic customization 

Linktree is a configurator - so it only allows for a quick but limited design modification. You are limited to those categories that Linktree provides.


For example, you can choose a font (one for the entire project), change the look and color of the buttons, change the background or create a bio (maximum 80 characters). That it.

4. Add-ons: Which provides more features?

Micro Page template with social media icons and icons showing video player and blog

BOWWE: Rich list of custom add-ons

To the Micro Page, you can add many additional elements. BOWWE also provides its own internal applications and allows you to connect external ones. 


Some applications from BOWWE that you should consider when creating a Micro Page are Portfolio, Reviews, and Blog, among others. They will help you present yourself from the best possible side and keep your audience engaged for longer.

Linktree: Mostly external add-ons

Linktree offers more than a dozen add-ons to projects. Some are for social media, such as Pinterest, Facebook, etc. By adding them to your Linktree, they not only allow you to add a link but also provide a preview of your profile. 


Other add-ons to Linktree include adding a headline and sharing a document or a video (with a link only).

5. Analytics: Which provides the most valuable data?  

Various Micro Page templates with stats and graphic of dollars

BOWWE: Extensive statistics database 

From BOWWE statistics, you will find out how many people clicked on the link to your Micro Page. You will also be able to see how many people have accessed it and how often. In addition, you will have access to the Facebook Pixel that helps measure the effectiveness of advertisements based on the analysis of actions taken by users on your Micro Page.

Linktree: Helpful statistics database

The stats provided by Linktree allow for measuring visits, conversions, or link clicks, among other things. Depending on your chosen plan, you get more or less data. 

6. SEO: Which gives more online visibility?

Graphic - Micro Page with URL and meta description

BOWWE: Dedicated sections for advanced SEO 

Two SEO sections are available for Micro Page - "Basic SEO" and "Rocket SEO." The latter is available in higher plans. 


"Basic SEO" allows you to perform basic SEO activities like adding meta titles and Micro Page descriptions. On the other hand, "Rocket SEO" enables you to perform more advanced actions, which are very easy even for a person without extensive SEO knowledge. In this section, you will find the settings from "Basic SEO" and the possibility to set a canonical URL, add additional meta tags, and much more.

Linktree: Section for basic SEO activities

Linktree only allows you to perform basic SEO actions, such as adding a meta title and description. However, these features are only available on the paid plan.

7. Free plans: Where do you get much more?

Black hole with templates of Micro Pages with text "Free plan"

BOWWE: Free project with a wide range of features

BOWWE offers a forever free plan with countless attractive features. In the free plan, there is no limitation on the number of Micro Page created or links included in them. 


When you create a free microsite at BOWWE, you don't have to worry about restrictions on its customization or functionality. Even in the free plan, you have a freely edit its text content (H1-H6 headers, font selection, etc.), appearance (change background, add multimedia content, etc.) or add special widgets (Q&A, Icon, etc.).

Linktree: Free project with countless limitations 

Linktree allows you to create a project in a free plan. However, you have to deal with several limitations in such a situation. These include the ability to use only a few free Themes or do minimal background changes. 


The free plan also doesn't allow you to use many integrations, as well as blocks access to more data from statistics or the ability to fill out a basic SEO section. 

BOWWE as Linktree alternative

Comparison - BOWWE vs. Linketree

BOWWE vs. Linktree - Summary

Five Micro Page templates in various size

If you don’t care about a lot of personalization and you want to use a linking page mainly to display links without any additional elements, then the Linktree most likely would be enough for you. However, if you think about something that will allow you to fully present your offer, BOWWE will surely meet your expectations and will be a great alternative to Linktree!


The Micro Page by BOWWE will not only allow you to place all your links in one place but also present their content. Users won't have to leave your Micro Page to see your work or your company's offerings. When most of human life takes place on the Internet, and the use of devices increases every year, you need to ensure that your recipients have easy access to the most essential information quickly and easily, without any complications. Micro Page is the solution that gives you all this and more! Don't hesitate, and now take your promotion in social media to the next level! 

Article by
Karol Andruszków

Karol is a serial entrepreneur, e-commerce speaker m.in for the World Bank, and founder of 3 startups, as part of which he has advised several hundred companies. He was also responsible for projects of the largest financial institutions in Europe, with the smallest project being worth over €50 million.


He has two master's degrees, one in Computer Science and the other in Marketing Management, obtained during his studies in Poland and Portugal. He gained experience in Silicon Valley and while running companies in many countries, including Poland, Portugal, the United States, and Great Britain. For over ten years, he has been helping startups, financial institutions, small and medium-sized enterprises to improve their functioning through digitization.