How to create a blog post?
Adding an article in BOWWE Blog Builder
Building your article structure in BOWWE Blog Builder
If you haven't set up a blog on BOWWE yet - here you’ll learn how to do it.
Adding an article in BOWWE Blog Builder
General
Select Blog Posts from the Left Panel.
Click Add New Post.

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Name your Post in the Page Name window for you to easily identify the post.
Add a Post Title. This is the meta title and will be visible for your readers and in search results.
Provide an URL to your article.

Add a post description to quickly summarize what your article is about. This field acts as a meta description and is crucial in great SEO placement.

How to Write Meta Description
Provide an image for your article. Simply click on a post cover area. You can upload your own image, choose from integrated libraries or generate new images using our AI Image Generator.
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Add image alternate text for better SEO positioning.
Add Tags to use them as keywords.

Layouts
Choose a layout of your article:
Learn How
c. Left column top and Right column top - in addition to BLOG_HEADER, those layouts also have SIDE_PANEL which also stays unchanged between articles using this common region. It’s mostly used for plugging blog categories, recommending other articles and asking readers to subscribe to your newsletter.
For layouts with Side Panels there also is a section where you can set the width of your Side Panel in correlation to the entire page width.
Site Composition lets you disable Navbar and Footer from your article if you choose so.

Social Media
This area lets you see how your post will look posted on your social media page. The content here will be the same as in the General settings, but you can change those elements if you wish to tailor your content towards specific social media.

Rocket SEO
Upgrade your project
This section helps you maintain your post’s positioning in search engines, but in more detail than in General settings and Social Media settings. This section lets you influence canonical URLs, hide pages from search engines, and include custom code for better traffic data procurement.

How to optimize your website for SEO
Authors
The Author settings let you Create Profiles for your redaction team and assign any of those profiles as the author of any specific article. From there you can add a dynamic widget on your article and display your authors automatically.

Categories
Categories help you divide all your articles into separate groups by which your readers can search specific articles they might be interested in. You can add new categories and choose only selected ones for each article. Those categories will be displayed automatically for widgets that are connected to them.

AI Blog Translation
Keeping a blog website often requires having multilanguage articles. Thanks to our AI Blog Translator you can translate your articles to all languages you need with just a few simple clicks.
Building your article structure
Open your article inside BOWWE Blog Builder. For this example, we have chosen the Right column top as our layout.
From the widget library open the Blog tab. Most of the widgets here are only available on the article page since they are connected to article settings.

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The first element to greet our readers will be the Header so let’s start with it. Select Blog Photo widget and drop it into BLOG_HEADER. This widget will automatically change itself to the image chosen in the article settings, so you don’t have to update the article structure for every article.

Underneath the image drop a Blog Title Widget. The content of this widget will be automatically taken from the post title in article settings.
Add Created date widget and Reading time widget.
Add an Author widget.

Now let’s go for the Side Panel. Add Categories.
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Now add Blog Articles to promote the most recent articles.
Lastly add a Contact Form with just a mail requirement as a way for your reader to sign up for a newsletter.

Now that common regions are done, we can focus on creating our content. Give your article text, heading, and image widgets, and fill it with as much information as you need. Remember to style everything for mobile devices.


How to start Successful Blog
